An interactive wall that enhances
show attendee participation in the exhibit.
Imagine rolling a vertically-mounted LCD
monitor to the left or right in front of a long overview
graphic and having drill-down information appear as you
slide the monitor to your subject of choice. Zoom in and
hover on a subject at you own speed and more content
materializes – additional descriptive copy, images and even
video windows. The advantage of this technology is that an
attendee can select the subject and, unlike graphics or
video presentations, focus and self-direct their time on the
specific areas of interest. Hundreds of different format
content elements can be incorporated in only a 12’ space.
Interaction on the show floor adds impact that static
posters or lightboxes can’t deliver.
